Your Website Is One of Your Most Important Marketing Tools
In today’s environment, a professional, updated website is critical – even if most of your business is from referrals or word-of-mouth. A website is an important marketing tool, and many website development firms do not understand the “big picture” of marketing and branding. Thus, hiring an experienced marketing professional and creative director to drive the development of your website is one of the most important decisions you can make. I have two decades of experience overseeing the development of websites for a range of industries.
website services provided include:
Project Management. Oversee the entire development process including development of project timelines.
Sitemap Development. Every website project begins with the creation of a sitemap that captures all required content and functionality.
Keyword Research. I have significant experience researching and identifying keywords to be used throughout page content.
Content Development. I handle copywriting, editing and proofing.
Website Design. I partner with a creative director who has many years of experience designing sites that are on-brand and user-friendly.
Website Development. There are several options for development depending upon your content and functionality requirements. For smaller businesses with minimal requirements, your website can be developed in Squarespace. For sites requiring more customization, I partner with an experienced and affordable WordPress developer.
SEO and Online Advertising. For clients requiring specialized digital marketing services, I have several seasoned, certified resources that I work with.